Christian J. Ward is the Chief Data Officer at Yext, focusing on data and AI in marketing and entrepreneurship.
Technical Barriers are Gone... Now We Find Out Who Actually Wants the Job
Jan 19, 2026
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11 min read
Building the memory layer that decides what organizational knowledge should persist, what should fade, and what lives outside your walls
Jan 12, 2026
13 min read
When Everyone Sounds Brilliant, How Do You Know Who Actually Understands Anything?
Jan 5, 2026
10 min read
Better AI Accuracy Makes Errors Harder to Catch, Not Easier
Dec 18, 2025
7 min read
AI Need Multiple Signals for Us to Trust the AI (and other Circular Problems)
Dec 8, 2025
9 min read
The Consumer Journey Is Moving From Search To Dialogue
Dec 1, 2025
6 min read
Measure Time Expansion, Not Terminology
Nov 17, 2025
AI is at the heart of two booms. Enterprise efficiency and entrepreneurial acceleration. It will be also be blamed for both.
Nov 10, 2025
The Etymology of Optimization Reveals Where AI Search is Really Going
Nov 3, 2025
8 min read
Why Iteration Velocity beats Planning Precision, and Why Old Planning Cycles are an Extinction Event
Oct 27, 2025
How Memory Expansion, Strategic Forgetting, and Architectural Shifts are Changing AI
Oct 20, 2025
Why optimizing for engagement leads to automated deception, and how a human in the loop is the only solution
Oct 13, 2025
Agentic commerce will replace creepy ads with a new market based on dynamic, contextual offers
Oct 6, 2025
How AI creates believable fictions, why it won't stop, and why conversational refinement is our best tool for improvement
Sep 29, 2025
Why Google's Omnibox update merges search and chat, and how to adapt your strategy for the new default interface
Sep 22, 2025
Relax, dead software will probably give us far more benefit and usage
Sep 15, 2025
Why Google keeps AI search one click away, and what the QWERTY keyboard teaches us about intentional friction
Sep 9, 2025
Why AI's early adopters already won while enterprises debate which platform to evaluate
Sep 2, 2025
14 min read
Why AI's next breakthrough abandons advertising's surveillance model for something that actually remembers you
Aug 25, 2025
Why binary thinking about AI adoption guarantees failure, while selective application creates a competitive advantage
Aug 20, 2025
OpenAI's automatic model switching reveals the massive divide between early adopters and the mainstream users they desperately need
Aug 11, 2025
Why Speed vs. Scale, Rules vs. Results, and Permanent vs. Disposable choices will determine your AI strategy success
Aug 7, 2025
How automated model selection fixes the biggest waste in artificial intelligence while fragmenting your marketing metrics further
Aug 4, 2025
How Automatic Model Selection Solves the Problem Nobody Talks About
Jul 29, 2025
1999's Internet Skeptics Mirror Today's AI Critics, And One Word to Break the Cycle
Jul 21, 2025
